Author Archives: alvi

Do You Need A Business Coach?

Business coaching has become a very popular topic of discussion for many people starting out in business today. There also many people out there that call themselves business coaches that really don’t have any idea on how to coach someone in business.

How do you choose one?

Generally if you have to ask yourself if you need a coach, you might actually need one. Using a business coach is no different than using a personal trainer to get into shape or a language tutor to learn another language.

The purpose of using these types of professionals is to help you learn the right way to do something… the first time.

How many of you have gone to the gym to work out and tried some of the newfangled workout equipment? You sit down, do a set and then get up. Someone else sits down in a totally different position and does their set and everyone after that uses the same position. You realize that although you are working out you are not using the tools the correct way to get the correct benefit. This is when you decided to hire a trainer to show you how to take the best advantage of the tools. The same goes for using a business coach.

A good coach will help you with the following;

Access your strengths and weaknesses
Develop your business action plan
Selection of the correct tools to achieve the plan
Help you stay on track as you execute the plan

Selecting the right coach will help you move forward with more intention and success with your business goals and objectives.

How to find and select a coach

The term business coach has become a very popular title used by many consultants today. Just about every new consultant is now either a life coach or business coach. There are even new organizations that give training and education to certify these coaches.

The easiest way to determine if a business coach is successful is by the results of their own business and the success of their clients.

A Few Questions to Ask

How long have the person been in business?

If they are new to the coaching business and have no direct past experience how can they help you? They are most likely using the equipment the wrong way.

How successful is their business?

They should be able to show you how successful they are by either listing past clients or projects.

Can they show you a defined coaching plan?

They should have a defined documented plan that they can show you. This plan will be modified specify for you but it must exist. Otherwise they will be charging you to develop a plan that they should have.

Can they provide you with references from clients?

They should have a proven track record of providing coaching services to other businesses and organizations and be able to quickly provide you with the contact information for you to contact.

Can you do your own research to find out information about their business?

You should be able to use the internet to do research on them to find websites, articles, books, reviews and other information that will support the success of their business.

Business Coaching Methods

Business coaching comes in many different flavors. The usual methods are;

One on One Coaching
Lesson by lesson coaching
Online coaching
Group coaching
Self paced coaching
Tele seminars coaching

These are only a few. Your coaching program will most likely have a mixture of all the above. Your plan will be developed to match your available time and life style.


Hiring the right business coach can help you developed the strong foundation for your business to grow. You will have more confidence that your initial steps are the right ones.

Business Coaches and Business Coaching – What Are They?

Sometimes, friends and prospects ask me to talk to them about how business coaching process would help the growth of their businesses. While they are curious and anxious to do something significantly different from everyone else to change their results, I have had a few individuals say to me… “it’s all stupid, it doesn’t work.” If you fall in the second category of people, it would be a waste of your time to continue reading.

Rather than repeating my thoughts every time I get asked to talk about this, I decided to put it on blog and continue to update it for people to read and understand.

The purpose of every business coaching relationship is to create sustainable transformation. I have not said this because I read it from any book; instead, my training and working as a business coach, helping and inspiring the growth of many successful organizations and leaders across the globe has offered me the opportunity to deeply understand how businesses behave prior to seeking the help of good business coaches, and what they become after the coaching process.

So here are my thoughts on what business coaching, executive coaching, or leadership coaching is…

1. Crystal Clear Vision
Maintaining a crystal clear vision is without doubt the foundation of every successful organization. It is the compass for achieving business objectives and no organization succeeds without creating a compelling vivid vision. Your business coach has the responsibility to help you clarify your vision, ensuring that what you see aligns with your business objectives and passion. Your coach challenges you to demonstrate how your vision evolves in reality over a period of say; three to five years (short term), or ten to twenty years (long term). This time-traveling process is powerful and helps to put you in perspective of the type of goals you want to achieve for your organization.

By applying effective questioning around this objective to clarify the reason behind your vision, the value it brings, and your target beneficiaries (niche); and supporting with genuine encouragement and inspiration, you will begin to see or feel a sense of enlargement in the scope of what you want to achieve, or where you want to be with your vision. This in turn creates a strong conviction and confidence in the direction your business is headed.

You must bear in mind that your vision to accomplish the desired results, the mission and values of your organization must be clearly defined and extremely over-communicated to your teams, customers, and other stakeholders. Your coach or business mentor will help you to achieve this.

2. Strategic Action Planning
Every successful organization I have come across focus intensely on “identifying and doing” only the most important things for the success of their business. The primary challenge here is usually how to identify, and constantly focus on doing what is most important.

When business coaching tools are rightly applied it opens up the best options you must implement to achieve your business goals. Not only will you know them, your coach will inspire you with the required accountability for implementing the agreed actions within agreed time lines. Talking of accountability brings to mind the thoughts of some of my colleague’s on this. Some believe that the word accountability is harsh and frightening to clients.

My belief is that irrespective of what you call it, it is the primary responsibility of business owners and leaders to do whatever is ethically morale to make their organizations successful. They owe it to themselves and every stakeholder, and have the privilege to hold their employees liable for achieving them. But who holds them accountable on a continuous basis to ensure that they are constantly focused on doing their own part of the work to achieve the overall objective? The Coach of course!

I have noticed that in almost every organization, employees are either afraid of expressing their minds to CEOs genuinely, or questioning some of the decisions they made. The reason is obvious; they are on the organization’s payroll and may lose their jobs for acting in what might be misconstrued as disrespectful or insubordinate manner. This behaviour breeds lack of open, honest, and robust communication in the organization and ultimately creates dysfunctional working relationship that sabotages performance and achievement of goals.

In executive coaching or leadership coaching as the case may be, we fill the gap between chief executives, managers or leaders and their employees. We question some of your decisions to make sure that they are in sync with the mission, vision, and values (MVV) of your organization. We also help you to see the impact your decisions will make on your organization, team, and customers… I hope you’re getting the idea?

3. Disciplined Execution
The best business coaching strategy will deliver no results until it is backed up with disciplined execution on the part of the client, in this case you. What you will notice is that every day, CEOs, leaders and entrepreneurs develop all kinds of ideas in the name of strategies some of which are great though. They know what to do but they don’t do them, and very often don’t know how to do them. This is one of the major problems most executives face, something I refer to as the “knowing-doing gap.”

Execution is the discipline of putting the right strategies, actions, and techniques to work to create the desired results. What I have discovered from working with organizations is that it is more difficult to make strategies work than it is to make strategies. Every implementation strategy requires commitment, accountability, and discipline to achieve the set goals. Execution sits in the overall objective of vision, strategy, and result, without which the later is never achieved.

So where does the business coach come into this? Good question. Experienced business coaches understand the existence of this problem and they support their clients to take baby steps, focusing on the smallest but most important part of the actions to get started. As the client progresses in the execution process, week after week and begins to feel positive energy as a result of working with someone he trusts (the coach) that neither judge nor ridicule him when mistakes are made, his confidence increases and he takes on more work. The same is also true with his team as the coach works with them to help develop the same level of commitment and execution.

4. Skills Upgrade
As I said earlier, the primary purpose of every business coaching relationship is to create transformation in the business organization. In an ideal situation, your coach will never leave you at the same spot he met you. It is impossible!

What is a Business Coach?

Is someone who can produce outstanding results in the lives of people. The only challenge is that so many people are calling themselves business coaches. Some of these people are not producing positive results. Please read these guidelines before hiring your next business coach: What are the duties of a business coach? What should I expect from a business coach? Who needs a business coach? What is the fee for a business coach? Do you have to attend a coaching school to be an effective coach? What about online coaching?

1. What are the duties of a business coach? : Is someone with an expertise in certain areas such as staff development, marketing, goal setting, organizational development, and implementing seminars/workshops. Sometimes the duties might include roles as a counselor, sometimes a mentor that produces magnificent results in a business.

2. How can a business coach increase my business?: It depends on the business; some companies that I work with might have to focus on the marketing, or providing sales training, or work on a time management system, GAPS, to produce results in their business.

3. What should I expect from a business coach? : If you hire the right business coach, they should be able tell you how much your business will increase. It could be anywhere from 10-25%. They also need to walk their talk and give a 100% money back guarantee. If they cannot guarantee it’s best to continue looking for some who can walk his or her talk.

4. Who needs a business coach? : Anyone who would like to increase their business, anyone who would like a better life. Anyone who would like to leave a legacy for their family.

5. What is the cost? : It depends on his or her expertise. Some coaches charge $150.00 to $250.00 per session. Some coaches have a package price per year program. Executive Business coaches charge around $400.00 plus per session and sometimes a back end percentage for the increase of sales from 8% to 25% annually.

6. Do you have to attend a coaching school to be a good business coach? : Not really; although some people preach about how coaches need to be certified in order to become a coach. I can respect that option. I would rather see a money- back guarantee, and how much a person can increase my business then someone going to a fancy coaching program.
7. Online coaching: This is one of the best methods of coaching. Most online coaching will give you a game plan and something to accomplish on a weekly or ten day basis. This coaching is great for people that live out of town or in another country. This coaching process work just as well as face to face coaching does. The online coaching usually runs for 30 to 60 minutes. It’s more of a specific way to get results. The best way to produce results with online coaching is to sign up for a 90 day or three month coaching session until you get the results you must create in your business or personal life.